My review
rating: 5 of 5 stars
This book was an amazing discussion of the psychology behind the stuff we love. I particularly enjoyed how much it spoke to our social networking tools. Our desire to connect with tech is discussed. The chapter on the future of robots also spoke quite a bit to educational design. the author, was a Cognitive and Computer Scientist who studied how well things work. During this his time studying this he noted the frustration and devotion people developed with certain products.
My most valuable lesson from this book was the
The book is very accessible despite the academic credentials of Donald A. NormanDonald A. Norman
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